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Decathlon, the third biggest sports company in the world, today relaunches its brand to reflect its transformation from French retailer to global sports brand, in partnership with global brand consultancy Wolff Olins.
Credits
Other credits
Brand: Decathlon Brand Platform Global Launch
Client name: Celeste Raphael Goumain, Erwan Soquet, Lola Le Blanc, Caroline Marien, Jean Chevalier, Guillaume Ramond and Vitor Tovar
Agency
Social creative: Chelly Brown
Agency Planning Team: Alice Aldridge and Rebecca Brett
Agency Account Team: Bruna Bechelli, Pink Kitsawat, Kenza Chakib, Alexandra Sandford-Smith and David Stokes
Agency Assistant Producer: Kieran O’Malley
Agency Designer: Simon Dilks and Dian Sofia
Production
Post-production Company: Coffee & TV
Sound studio: Sine Audio
Audio Post-production: Sine Audio
Local Production Company: Gatehouse Commercials
Director: Meghan Daniels
Production Co. Producer: Nick Voortman
Photographer: Tom Sloan
Photographer Agent: LalaLand Artists
Retouching: Studio Private
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