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Top 6: May 15th 2024
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La Hora Tica: Trolling Trolls

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Top 6: May 15th 2024
The Government of Costa Rica is being supported by an army of trolls from Vietnam. They attack media outlets and journalists on social media, this undermines press freedom and promotes misinformation. For one day we published all our social media content about the President and his government in Vietnamese instead of Spanish. This sparked discussions on fake account origins and misinformation. At the end of the day, we released a series of editorial videos explaining the reason behind the stunt and providing tips and tools for citizens to identify trolls and fake accounts.
Results:
• 0 Trolls Attacks since stunt's launch
• 60% Social Reach
• 13,620,328 Social Impressions
• 9.2% Engagement Rate
• Trending Topic in Costa Rica
Credits Other credits

Founding Partner: Cristhian Fuentes, Pablo Chaves, Javier Mora, Pablo Silva

Account Executive: Zharella Mata

Post-Production: Iván Solano

Production: Alejandra Acosta

Community Manager: Luis Querales

Data: Jean Paul Corrales & Rafael Herrador

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