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Guinness: Guinness: Mark the Midyear

Guinness has unveiled a timely project to celebrate the winter solstice, marking the longest night of the year.

As we reach the midpoint of the year, the venue specific posters highlight the unique Guinness tradition of ‘Splitting the G,’ where drinkers align the head of their stout with the 'G' on the pint glass, found approximately halfway up.

To commemorate this celestial occasion, patrons can toast the midpoint of the year with a free Guinness Draught. By signing up for The Guinness Brewery of Meteorology web app, they can enjoy their complimentary drink when the sun sets at their local pub.
Credits Other credits

Production Company Credits:

Hotel Bell

Ally Curtis

Damian Capicchiano - Editor



Client Credits

Cam Collison - Brand Manager

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