In collaboration with global Toronto-based creative brand experience company, Juniper ParkTBWA, Nissan Canada has launched their new campaign, ‘Whole New Thrill’. In creating this … read morecampaign, the team at Juniper ParkTBWA and Nissan Canada broke two conventions to make the campaign unique in a sea of auto sameness: Simple Simple Simple – In a world where competitors are packing wall-to-wall list of features in every ad, Nissan went the opposite direction. Each film showcases a single feature. Human First - The campaign is rooted in real human truths, rendered through emotional storytelling. We see how Nissan’s fit into people’s lives…instead of the other way around.
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