Rebel Sport: Rebel Sport - #1 Fan

Rebel Sport are dedicated to supporting Kiwis in their sporting dreams - whether they’re at the top of their game, or just starting out. And so is Rebel’s brand mascot, the #1 Fan - a giant, wearable foam finger who shows up on TV and social, bringing the energy and backing all Kiwis to get out there and do more sport. So to show encouragement for the New Zealand athletes competing at the biggest games on earth, Rebel bubble-wrapped their #1 Fan, stuck a bag tag on him and sent their support all the way over to Paris.