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Outdoor

Twisties: Chicken Rules

It's not often you get to digitally & physically deface your own OOH assets, brand logo and product included. But that's what happens when you go to war with your own product line. Twisties Chicken vs Cheese saw the brand break a lot of advertising rules in the name of reflecting the fierce division between the two flavour camps in Australia.

Because all's fair in love and snack wars.
Credits Other credits

Isa Gillette - Media Director

Crystal Chen - Strategist

Renata Monoarfa - Senior Media Analyst



Tracy Hardwick – Marketing Director

Sam O’Donnell – Marketing Manager

Melanie Saluni – Brand Manager

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