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For the new Michelin film aimed at the electric vehicle market, BETC and POP (Prose On Pixels) have created a film almost entirely using Unreal Engine. A first in France, the advent
… read moreof a new type of production solution: an innovative strategy to give life to a creative idea that would have been impossible to produce with the same agility using more traditional techniques.
read less...Brand Managers: Thomas d'Aietti, Christelle Carrière
Agency
Strategic Planner: Mattia Bellomo
Executive Creative Producer: Guillaume Denecker
Creative Resources Coordinator: Celine Laporte
Agency Managers: Bertille Toledano, Guillaume Espinet, Carole Penillard, Yael Blanque, Guewel Essioux
Production Company
3D Studio: Bodega Virtual
Post-Production Company: POP
Head of Post Production: Clement Massu
Music: The Chemical Brothers - Galvanize
Sound Company: GUM
