Carrefour: Act For Food

In 2024, Carrefour is giving a new boost to Act For Food with a new act that places taste and price at the center of its approach. A new direction that better meets customer expectations, which are primarily focused on taste and freshness at low prices. Because we are convinced that there will be no food transition without these two axes, this new act emphasizes Carrefour’s work on nutritional quality, origin, seasonality, and product sustainability.