The MICHELIN Guide is world-renowned for its fine selection of restaurants, but less so for its hotels. BETC Paris puts the spotlight on the latter with an original campaign … read moreinvolving some dry humour! If you've ever tasted the cuisine of a prestigious hotel, we wouldn't recommend sleeping in a Michelin-starred restaurant’, begins the film, which recounts the somewhat original and bizarre experience of a man seeking sleep and comfort in a hectic kitchen. It's a quirky scenario that underlines the interest of the Guide's hotel selection. The film draws on the world-renowned expertise of the MICHELIN Guide in the gastronomic sector and combines it with the hotel industry.
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