NZ Transport Agency Waka Kotahi: Don't Let The Drugs Drive

NZ Transport Agency Waka Kotahi (NZTA) have launched a powerful new campaign that confronts New Zealanders with the harsh realities of driving under the influence of drugs. The campaign, introducing the plea “Don’t Let the Drugs Drive”, is the first step in a comprehensive platform designed to tackle this pressing issue on our roads.

The statistics are irrefutable and alarming, with drugs present in nearly a third of all fatal crashes in New Zealand, the campaign seeks to challenge misconceptions and highlight the serious consequences beyond just law enforcement. It aims to spark reflection and accountability, encouraging all New Zealanders to consider their role in preventing harm on the roads.