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Samsung Galaxy Z Fold7: No Shirt? No Problem
Samsung and BBH USA has tapped cultural influencers to represent Samsung Galaxy’s 'The Real Upgrade' campaign with Traitors winner, Dylan Efron, and comedian, podcast host and creator Jake Shane. The new campaign playfully combines Jake’s humour and Dylan’s charisma for a comedic series of ads that showcase the new Galaxy Z Fold7 device’s advanced capabilities. Specifically displaying the Z Fold7’s screen duality, Jake envies Dylan’s device in the ad and also tests the device’s Gemini AI knowledge and drawing features by finally putting a shirt on an always topless Dylan.
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