TV ad: nationwide: A.N.Y. Bank

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Top 6 this week

Nationwide has returned to screens with the sixth instalment of its 'A.N.Y. Bank' advertising series, celebrating the brand's recent win of the Which? Banking Brand of the Year award – and poking fun at the premature celebrations of its fictional rival. The latest chapter sees the return of Dominic West as Hugo, the CEO of A.N.Y. Bank, alongside long-suffering assistant Danuj, played by Sunil Patel. The setting is a lavish party thrown to celebrate what the CEO believes is their surefire win of the prestigious Which? Award for Banking Brand of the Year 2025. The celebration features all the trappings of a meticulously pre-planned victory party – a live band, six thousand 'winners' shirts, a celebratory blimp, an elaborate cake, and more. There's just one problem: mid-party, Danuj breaks the news that Nationwide has actually won the award – not them!