TV ad: Volvo Cars: Volvo Drive Challenge

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The "Volvo Drive Challenge" was created Fuel Lisbon to introduce he new Volvo Drive, the most economic line of cars ever. How far would you go with a Volvo and a tank of fuel? More than 6000 people answered our challenge and applied online. Among them, three candidates where chosen .
Each one got a Volvo C30 Drive with a full tank. The driver that went further, would win the car.