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Smirnoff: MeltThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
The spot, created by JWT, New York promoting Smirnoff's People’s Choice event occurring this month in Las Vegas, shows workers melting trophies awarded to Smirnoff by vodka “experts,” and recasting them into the words for “The People’s Challenge.”
Bully Pictures, Los Angeles: Jason Forest, executive producer; Mads Norfeldt Marstrand, producer |
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