Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Top 6: April 6th 2011
Radio

Volkswagen BlueMotion: Dyer Island Conservation Trust

Embed Audio
Top 6: April 6th 2011
BlueMotion is Volkswagen’s more environmentally-sensitive range. For the radio campaign, we asked our client to put their money where their mouth is, by donating part of their very expensive advertising airtime to small, eco-focused non-profit organizations who really needed the exposure. The non-profits benefited from getting their message out there, and BlueMotion proved itself as a brand that doesn’t just talk, but takes action.
Credits

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news