Print ad: Nyt Weekly supplement: BLACK LIZARD

This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.

Helsinki lives right here, right now
Documentary print ads

Helsinki lives in the moment – and so does Nyt, the weekly supplement of the city's largest newspaper Helsingin Sanomat.
Nyt is all about the going-ons in Helsinki – the name means "now" in Finnish. Since it is all about the moment,
we did Nyt's print ads with the same mentality. No stylists and no tight schedules on Excel-sheets.
Just one photographer capturing a bunch of young people enjoying life in Helsinki – right here,
right now. And it was all very immediate: shot today, printed tomorrow.