Camry: Camry Effect

Toyota, via Saatchi & Saatchi Los Angeles, has created the "Camry Effect", an online community on their website for people to post their stories about how the Camry has affected their life.From road trips, to going to college, to first dates, Camry has been there to make memories with drivers and passengers. Toyota wants to put all of these memories together for the world to see how much impact the Camry has had on owners.