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Web Film
NAB: Operation Loud Speaker
Australian bank NAB calls on Big Brother Housemates to claim their freedom. In the first chapter of NAB's Where Freedom Lives campaign, NAB showed to the people of Australia that they really understood that nobody likes to be locked in. Unfortunately, there are still millions of Australians who aren't free, but locked in their homes with other banks; stuck in inflexible home loans that don't accommodate their needs. It's just not fair. And it's just not necessary.
Now, NAB is going one step further and actually trying to free people. They're beginning their campaign of freedom with a mission to the nation's most promoted group of people locked in a home: The Big Brother House. NAB is attempting to make contact with the housemates and call on them to break free. And to show how serious they are, NAB has put out a reward to the first housemate who decides to choose freedom over being locked in the Big Brother house with $20,000 cash. And when they're done there, NAB's going to turn its unwavering attention to everyday Australians trapped by inflexible home loans and try to free them as well.
Editors: Sam Coates, Raphaela Lee, Jonnie Morris Related |
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