Federal Bank is the fourth largest private sector bank in India in terms of footprint. For nearly seven decades, it has partnered and helped over six million customers realise their … read moredreams. Today, it has 1203 branches and 1393 ATMs spread across the country and is aggressively expanding further. Innovative and award winning products like FedBook, Virtual Accounting System, E-maintenance, and Apna Gold 24*7 are but a few of the Bank’s new age products. The task at hand was to communicate an emotional reason why people would want to be associated with Federal Bank.
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