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Top 6: October 8th 2014
Interactive

Orange: Demo Orange #futureself

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Top 6: October 8th 2014
Birthdays often represent the opportunity to roll back the clock and evaluate the path taken.For Orange, it is also an opportunity to look forward and plan tomorrow’s innovations and it is from this perspective that Publicis Conseil Paris created, for the brand, a surprising digital experience that allows each one of us to meet and talk with one's future self.Go to futureself.orange.com and live the extraordinary interactive experience. Take a picture of yourself, tell your age and gender, and let yourself be guided inside the world of 2034.Ask your future-self about the innovations since 2014, or ask him or her about your new job, your children and even your craziest dreams …
Four months of work were necessary to create this premiere worldwide including the research and development to combine the different enhanced technologies, which are aging stimulation, facial recognition, voice recognition and real-time 3D rendering.The FutureSelf project is not only a matter of technological performance.It is also a recreated artificial intelligence. Answers to the questions were written by a variety of humorists to create a double from the future capable of holding a never-ending conversation with the curious minds wishing to lift the veil on their future.
So, are you ready to take the leap?
Credits Other credits

Deputy Director of Communications : Béatrice Mandine

Brand Director : Thierry Marigny

Head of Corporate Communications : Anne Imbert

Corporate Communications Manager : Joanna Gaumet

Corporate Communications Assistant : Charlie Lévêque



International Creative Director : Steve O’Leary

Worldwide Account Director : Cécile Lejeune

International Account Director : Guillaume Foskolos

International Account Executive : Laëtitia Mulinazzi

Digital Strategic Planner : Benoit Candelle

Creative Technologist : Julien Chaillou

Digital Consultant : Paula Petrucci



Special thanks : Benjamin Sanial, Isabelle Appé



Director of photography : Joël Labat (Prodigious)



Dialogues : Benjamin Euvrard, Ingrid Morley-Pegge, Benjamin Dumont, Charly de Witte, Romain Grandsire

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