Top 6: December 3rd 2014
Interactive
Drug Driving: TinnyvisionTop 6: December 3rd 2014
Tinnyvision: a group of guys sharing their stoner sessions on Snapchat. Our target audience was entertained by the guys getting stoned and slow. 11 snaps later, they go for a drive. A girl steps out. The driver is slow to react. The girl hits the windscreen. Then, one final snap reveals the message, ‘Stoned drivers are slower to react’. Agency: Clemenger BBDO Wellington.
Lead Developer: Jeff Ghazally |
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