Motel Le Baron: Mr. Turkey

Challenge: In Brazil, motels are used for the practice of casual sex. The Motel Le Baron is one of the best motels in Brazil. Our challenge was to create a Christmas card humorous for motel customers, broadcast on social networks and email marketing.

Solution: A humorous play on the turkey despair at being sacrificed for the Christmas dinner, also making a direct reference to male penis which in Brazil is also nicknamed turkey.