Top 6: February 25th 2015
Outdoor
We Compost: We Compost Weekend
Top 6: February 25th 2015
Auckland sends half a million tonnes of organic waste to landfill a year, which, turned into compost, could be worth almost $20 million. Our client, We Compost, is a waste collection business that sees these food scraps as a valuable resource. We set out to grow their business, and change the way Aucklanders see their organic waste. So DDB New Zealand turned food scraps into a currency, and for one weekend, Aucklanders could use their organic waste from home to pay for goods and services.
- Category Finance & insurance
- Client We Compost
- Agency DDB Aotearoa
- Country New Zealand
- Uploaded 19 February, 2015
- Executive Creative Director
Shane Bradnick - Chief Creative Officer
Damon Stapleton - Creative
Liz Richards - Creative
Jake Barnes - Creative
Nick Dellabarca - Creative
Sasha Arandelovic - Creative
Kevin Bachtiar - Agency Producer
Kate Moses - Illustrator
Hugo Smith - Illustrator
Chris Hutchinson - Illustrator
Supercrafti - Illustrator
Toby Morris - Illustrator
Jim Pachal - Group Account Director
Rachel Turner - Planner
Craig McLeod - Editor
Mark Tretheway - Typographer
Ashleigh Yates - Print Producer
Andy Robilliard - Senior Account Manager
melanie cutfield - Senior Account Manager
Maria Bjorkman
DDB:
Digital Designer - Jim Pachal
Account Executive - Genevieve Rogers
Digital Planner - Michiel Cox
Mango PR:
Group Account Director - Sean Brown
Senior Account Manager - Eleisha Balmer
We Compost:
Managing Director - Steve Rickerby
