Vodafone: Flower to you

For Valentine's day we created the "Flower to you"-tagline together with three large Vodafone logos consisting entirely of red and white roses. These - more than 10.000! roses were given to people in Groningen Central station, Rotterdam Central station and Amsterdam Schiphol Airport. The message was simple: "give this to someone you love". Thus empowering people to connect in the best possible manner. Which, come to think of it, is what Vodafone does all the time.Agency: Khanna Reidinga