Quatro Patinhas NGO: Priceless Pets

There are thousands of animal shelters in Brazil. And most of them are overcrowded. Yet, people keep spending a lot of money to buy a pet rather than adopting one. We believe there's no difference between pure-bred animals and shelter animals. To show this, we invited one pet shop to lend its displays for one day. We replaced the animals for sale with pets for adoption. Without telling people. After all, better than buying a life is saving one.Agency: NBS