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Top 6: August 26th 2015
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IF Insurance: Slow Down GPS

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Top 6: August 26th 2015
In the first version of the app, GPS-locations for all schools and day-care centers in the Nordic region have been added. But through a crowd-sourcing project on the If web site, people are also asked to suggest more locations where the voice should switch to a child’s voice. The app is available for free download in App Store and Google play. Note: the child voice navigation feature only works in Sweden, Finland and Norway. Agency: Forsman & Bodenfors Stockholm.
Credits Other credits

Designer: Johan Fredriksson

Planner: Lars Friberg

PR strategist: Maja Bredberg

Account Director: Maria Bergkvist

Account Manager: Kristina Wilmar, Joachim Levin

Digital Producer: Andreas Johansson

Editor: Joakim Pietrasek

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