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booking.com: Best 2016 Ever
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Booking.com, Planet Earth’s #1 accommodation site, reveals Best 2016 Ever a campaign that encourages people to turn their most likely doomed New Year's resolutions into awesome reservations. Resolutions are boring and predictably headed for failure so this New Year Booking.com is encouraging everyone to make reservations not resolutions, in order to actually live their dreams and make 2016 their Best 2016 Ever. At the heart of the brand's new campaign created by Wieden+Kennedy Amsterdam the campaign also includes a 30-second movie-style trailer TVC that depicts the epic travel possibilities 2016
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