In the campaign film “Numbers,” Under Armour tells Harper’s story through the voice of his high school coach, Sam Thomas. As he points out the numbers that have put pressure on … read moreHarper throughout his career, we see Harper training in an empty ballpark among visual representations of those numbers frantically emerging all over – from seat numbers to scoreboards to section numbers. The film ends on a monumental shot of his feet rotating on home plate, illustrating that in a sport dominated by numbers, the genesis of Harper’s brilliance comes not from statistics, but from the first step and pivot in the batter’s box.
read less...
