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Web Film
The North Face: Question Madness
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A life lived outdoors has taught us to question preconceived ideas. What makes something crazy? What defines happiness? Who gets to tell us what to do? When do we listen? As we celebrate our 50th anniversary, we believe that exploration matters now more than ever. It allows us to break down walls and create new paths forward. Following our curiosity is the clearest road to progress in this #QuestionMadness campaign via Sid Lee, New York.
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