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Web Film
The Strand Arcade: The Strand Arcade A/W Fashion Video
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The beautiful interior of the Strand Arcade stars as the backdrop in the music video for up-and-coming artist Sloan Peterson's first single,'105', which doubles as a fashion look book for the Strand Arcade’s latest campaign, created by The Royals.The video, produced by The Royals in partnership with //Thirteen & Co, showcases the latest A/W fashion from the Strand retailers worn by Sloan Peterson and a cast of alumni dancers from Australian Ballet School and Sydney Dance Company. An interactive overlay allows viewers to hover their mouse over the latest collections of featured brands for a close-up view of each item and shopping details.Sloan and the dancers wear the latest collections from a wide selection of the Strand retailers and leading local designers, including Manning Cartell, Bassike, Scanlan Theodore, Dion Lee and P.Johnson.
Integrated Producer: Rene Shalala Related |
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