Outdoor ad: McDonald's: World Cup at McDonald’s

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Top 6: April 11th 2018

Official Restaurant of the 2018 FIFA World Cup Russia, McDonald's presents 4 posters for the biggest soccer tournament on the planet. The creation is of the Brazilian agency DPZ&T. The posters will be in bus shelters, street clocks, restaurants and TV spots.
The posters illustrations were created by Tiago Zanatta, DPZ&T’s Art Director, and Estúdio Olho Bala (Olha Bala Studio).

Category Restaurants & fast food
Client Arcos Dorados Comércio de Alimentos Ltda
Agency DPZ&T
Country Brazil
Uploaded 4 April, 2018

Credits

Chief Creative Officer
Rafael Urenha
Executive Creative Director
Sergio Mugnaini
Executive Creative Director
Carlos Schleder
Creative Director
Daniel Motta
Creative
Daniel Motta
Creative
Daniel Mattos
Creative
Tiago Zanatta
Account team
Daniel Jotta

Other credits

Account Team: Daniel Jotta, Mariana Magalhaes, Bruna Rocha, Fernanda Moraes, Fabiana Sanches

Media: Paulo Ilha, Rodrigo Tamer, Renato Mendonça, Guilherme Pereira

Planning: Fernando Diniz, Chris Toledo, Juliana Nobre

Approval Client: Roberto Gnypek, João Branco, Ana Flávia Simões

Graphic Production Direction: Marcos Moura

Art Buyer: Andrea Soeiro

Graphic Production: Marcos Moura, Cristiane Pacheco, Cristiano Arashiro

Image Treatment: Marcelo Lino, Cesar Bonfim, Marcelo dos Reis

Illustration: Tiago Zanatta, Olho Bala

McDonald's: World Cup at McDonald’s

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McDonald's: World Cup at McDonald’s

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