MasterCard: Facebook AR Camera Filter for 2018 Asian Games

Encouraging fans to show their support for their nation during the 2018 Asian Games in Jakarta – Palembang, Octagon in collaboration with leading creative-tech company AliveNow has launched a mesmerizing Facebook Augmented Reality camera experience for Mastercard. The Mastercard Facebook AR camera effect lets users pay homage to indigenous Indonesian tribes, by allowing themselves paint their faces with tribal face paint, record messages of encouragement for their nation and share their messages on social media throughout the 2018 Asian Games. The Facebook AR Filter has already garnered incredible numbers as thousands of users have played around with the filter and have virtually experienced tribal facemasks with high tempo tribal music. Mastercard even set up a kiosk on ground, where users could try out the filter on the big screen, driving that much more interest and excitement among fans at the venues!