This week's guest judge is Sarah Barclay, who is ECD at JWT New York. Prior to joining in 2008, she was at Saatchi & Saatchi NY, and before that, at BBDO NY, Clemenger BBDO Melbourne and The Campaign Palace Melbourne.
She has won a bunch of awards over the years and helped make a few brands more famous.
BEST TVLoved everything about
Philips 'Darkroom' except the point of it. But as an homage to Bladerunner, and for the very nice bottom, it gets my vote.
La Tabla gets my second choice for nice angle on a ball joke. Must be Cannes time. Highly polished films and ads for skateboard mags.
BEST PRINTThe
Kleenex print wins. Clever idea, gorgeous art direction and it's interactive, which is pretty cool for a print ad. Runner up is
VH1 for its insight and illustration.
BEST OUTDOORThe Water Poster. An important message brought to life in a relevant and unexpected way. The
$73,000 bar tab is an interesting idea. Would be great to know if it got people to reassess their ability to drive. I would think that by the time you pay the bill, you are already nicely hammered and all common sense goes out the door. But it gets my runner up anyway.
