Seen and notedPublicis QMP, Dublin has created a series of stings for TV show, 'Master and Apprentice' sponsored by Failte Ireland. VIEW THE SPOT STUCK IN THE WRONG JOB?BREAST CANCER AD PRESSES THE POINTA relevant use of white space in newspapers by ARC Worldwide/Leo Burnett Malaysia for breast cancer awareness. VIEW THE AD JAKARTA REMEMBERS THE TSUNAMIMore that 5000 children lost their parents and were scared for life by the tsunami in Aceh. On Children's Day in Indonesia 500 floating hands appeared in the pond in Jakarta's busiest traffic roundabout. The ambient execution, via JWT, reminded people that even two years after the tsunami in Aceh there are still children in desperate need of help. A sign near the roundabout said: "Many tsunami orphans are still in need of a helping hand." VIEW THE AD DYNAMIC PRINT FROM SAATCHI'S MALAYSIAWEIGHT WATCHERS LIFTS AMBIENT TO NEW LEVELSClever use of the floor numbers inside lifts by Duval Guillaume, Antwerp for client, Weight Watchers. VIEW THE AMBIENT HEINZ BAKED BEANZ: SOME THINGS NEVER CHANGEA very disturbing personal encounter features in this spot, via agency DDB Melbourne. Director Steve Saussey's usual obsessive attention to casting and subtleties of performance and character were critical in making this scenario believable and funny. The end result, a micro drama/comedy, plays on the unpredictability of change versus the comforting consistency of Heinz Baked Beanz. VIEW THE SPOT SOCCER: 90 MINUTES, 90 EMOTIONSAustralian soccer's A-League is promoted in this blockbuster brand spot via Lowe Hunt, Sydney. VIEW THE SPOT DAVIDANDGOLIATH URGES US TO SAVE THE GREENBACKSA group of activists urge viewers to 'save the greenbacks' by buying a Kia, nthis cheeky spot via davidandgoliath, Los Angeles. Says creative director and copywriter Ben Purcell: "We couldn't stand by while more Greenbacks were being mistreated. We needed to show the progress we've made and bring more attention to this cause." VIEW THE SPOT CANADA'S BABY BOOMERS BACK IN FASHIONThe Bay's latest summer campaign for Boom! encourages Baby Boomers to join the fashion revolution and celebrate fashion freedom through the use of playful 1960's iconography of protest. VIEW THE INTEGRATED WORK VIEW THE SPOT ALL BLACKS THE HEROES OF ADIDAS 'OF THIS EARTH' CAMPAIGNTo tie in with this year's Rugby World Cup, adidas and 180 Amsterdam take the All Blacks back to their grass roots in a heroic TV campaign called 'Of This Earth'. The central idea of the campaign was to create a symbolic patchwork field using a piece of turf from the hometown of each and every All Black past and present. "Speaking as one of the nine Kiwis in this agency, it's very emotional for us to create a piece of work for our home country," says Andy Fackrell, Executive Creative Director, 180 Amsterdam "There's a certain sense of pride with how many All Blacks come out of your hometown: in my case Wainuiomata. It was very special to include Jonah Lomu in the film, and Sir Brian Lochore who tells the story." VIEW THE SPOT San Francisco Zoo announces a new home for their bears via this print ad created by agency BBDO West, San Francisco. VIEW THE AD A new series for ProFlowers out of BBDO West (SF/LA): Flowers are an expression of your feelings. They send a message. Flowers that have been fading in a floristâs shop for days can really affect the true intent of what you meant to say. ProFlowers, on the other hand, arrive fresh from the field, so they always say, âI Love Youâ loud and clear. So if you want to be sure youâre sending the right message, âSend Love, Not Like. Send ProFlowers.â VIEW THE 'BEACH' SPOT VIEW THE 'MOTHER' SPOT PARTIZAN DIRECTOR BEHIND 'BEST UFO HOAX EVER'Partizan, London director Numero 6 has taken the internet by storm with a series of film clips posted on YouTube that appear to show alien spacecraft flying across the skies of Haiti, the Dominican Republic and Brooklyn. Posted under a pseudonym on August 9th, the videos were quickly picked up by the ravenously curious online UFO crowd. Within two weeks they have clocked up well over three million hits. Debate raged online as to whether or not the clips were genuine. Some sceptics decided the footage was so slick it must be viral marketing for various forthcoming films or video games. The clips appeared on CNN and Fox News, with a presenter on Fox News proclaiming "It looks real and I think this is proof positive that there are other life forms out there and they are coming after us!" Then last week the LA Times stepped in to investigate the story, and were the only press to track down the true source of the clips, David Nicolas, also known as PartizanÃâs Numero 6. "With all the cries of fraud and opportunism, even the most steadfast doubters couldn't find anything in the footage that was obviously bogus," wrote LA Times journalist David Sarno. "More than a few observers in either camp called them 'the best UFO videos ever'. " Numero 6 is known for its work for Coca-Cola, Ikea and the Super Furry Animals, among other clients. David made the UFO films as research for his next project, a feature film based on a true story about the biggest UFO hoax in American history. The film is still in pre-production and is to be produced by Partizan Films. For more info call Jordan McGarry at Partizan on +44 20 7851 0227 or email: jordan.mcgarry@partizan.com MTV 'SNOOP' - THE PRINT CAMPAIGNThe print component of the integrated 'Welcome Snoop' campaign for MTV Networks Australia, via Lowe Hunt, Sydney. VIEW THE CAMPAIGN (PART ONE) VIEW THE CAMPAIGN (PART TWO) BODY ART AT MARINE WORLDA print campaign via DraftFCB, Durban, promoting uShaka Marine World's 2007 Body Art and Graffiti Expo. VIEW THE CAMPAIGN JWT NEW DELHI CREATES A MONSTER CAMPAIGNCaught in the wrong job? Monster.com is the answer, promoted in this major print campaign via JWT New Delhi. VIEW THE CAMPAIGN WATER CONSERVATION MESSAGE GOES OUT WITH THE TIDEBanners have been cleverly placed along the River Liffey in Dublin below the water level, via agency Publicis QMP. Using the dropping tide to convey the water conservation message. VIEW THE VIDEO FUEL SHOWS ROUGH TERRAIN IS KIDS STUFF FOR VOLVOA beautifully produced series of print ads for the Volvo XC 90 via Fuel, Portugal. VIEW THE CAMPAIGN NIKE CHALLENGE: PUT IT WHERE YOU WANT ITSoccer stars Wayne Rooney, Gennaro Gattuso, Torsten Frings and Florent Malouda, are challenged by the Dirty Sanchez boys to âPut it where you want itâ, in this spot for Nitro London, directed by Paul Shearer via Great Guns, London. VIEW THE SPOT Leagas Delaney London has put to air a campaign for RBK to celebrate Thierry Henry's arrival in Spain. VIEW SPOT ONE VIEW SPOT TWO VIEW SPOT THREE SOUTHERN COMFORT OWNS THE NIGHTSouthern Comfort owns the night with the help of this netsite created by agency McKinney, USA. VIEW THE NETSITE BWM ROUND UP CELEBRITY LOOK-ALIKES FOR TDKIn 2007, TDK will be launching a new range of speakers, headphones and high definition stereo systems. So our task was simple. Position TDK as a major player in the sound system category. The idea? If youâre not listening to TDK equipment, the sound quality isnât as good as it should be. Therefore, youâre not getting true or original sound. And what better way to demonstrate this than by using celebrity look-a-likes who impersonate famous musicians. These people look and sound similar, but are clearly not the original. VIEW THE NOT KYLIE AD VIEW THE NOT OZZIE AD VIEW THE NOT ROBBIE AD BATES SINGAPORE CAUSES A CONTINENTAL DRIFT FOR HEINEKENHeineken are sponsoring the Rugby World Cup this year, backed by this blockbuster spot created by Bates Singapore and directed by Lance Kelleher via 8 Commercials, Sydney. VIEW THE SPOT ALL BLACKS VISUALISE THE HAKA FOR ADIDAS AND 180 AMSTERDAMâThe All Blacksâ Haka has often been misunderstood and for this yearâs World Cup we felt it was time to explain its true meaning,â says Sean Thompson, Creative Director 180 Amsterdam, âThe Haka, performed at the start of every game, is a ritualistic performance, which summons up the spirits of the ancestors to help the team climb step by step to the sun and glory. Summing up the Impossible is Nothing campaign, the film delves deeply into the Maori traditions using genuine Maori artists to help the team tell their story. We hope that by explaining its true meaning, other nations will show the Haka the respect it deserves.â VIEW THE SPOT THE FUNERAL OF TIM ROYES THIS FRIDAYThe funeral service for Academy Films director Tim Royes, who was fatally struck by a vehicle while vacationing in New York City early last week, will be held at 1pm, this Friday 31st August at Golders Green Crematorium in London. The Chapel of rest, Kenyons on Westbourne Grove, will be available for visiting on Wednesday 29th from noon til 4pm and on Thursday 30th from 10am to 4pm. Please call Kenyons on 0207 313 6920 before arrival. Flowers to Kenyons, 83 Westbourne Grove, London, W2 4UL. Following the funeral service there will be an Afternoon/Evening of Remembrance. The venue is yet to be confirmed and all details will be listed on www.timroyes.com All Tim's friends are welcome at both and his family hope to see as many of Tim's friends as possible on Friday. If you haven't done so already, you can log onto Tim's website to donate to one of his favourite charities, should you wish to. You can also read and share some of the amazing messages that have been sent by friends and upload and look at pictures of great times shared with Tim. Tim's family really hope to see as many of his friends at his service on Friday. VOLKSWAGEN GIVES BOURNE AN ULTIMATUMThe Volkswagen Golf GT Sport ties in with hit movie The Bourne Ultimatum in this spot via DDB Berlin that shows off the car's moves, which are so effective, they make a sniper, trying to follow the car with his rifle, dizzy and sick. VIEW THE SPOT ELLE MACPHERSON INTIMATES - VIRAL VOYEURISM PAR EXCELLENCEA cheeky Elle Macpherson Intimates campaign has broken online and is causing a stir worldwide, created by The Glue Society out of @radical.media, New York for The Names Agency, Sydney. View the series of seven viral spots here: VIEW BUBBLE GIRL VIEW BALLOON GIRL VIEW BOMBER GIRL VIEW DRUMMER GIRL VIEW JOKER GIRL VIEW SAUCER GIRL VIEW TUBA GIRL COCA-COLA HAPPINESS FACTORY - THE MOVIE + MOVIE PREMIEREUnveiled at a spectacular online global premiere event in virtual world Second Life, âHappiness Factory â The Movieâ portrays the adventures of a factory worker as he embarks on a quest to replenish the Coke, putting the happiness back in the âHappiness Factoryâ. Watching the three and a half minute film at the exclusive gala event was an international crowd of nearly 100 glamorous avatars dressed in red carpet fashions, including singing sensation Avril Lavigne and reporters from more than 16 countries worldwide. âHappiness Factory â The Movieâ was produced by Wieden+Kennedy Amsterdam using âstate-of-the-artâ animation techniques and a team of over 50 3-D animators from the PSYOP. agency. VIEW THE VIRTUAL PREMIERE VIEW THE FULL LENGTH MOVIE PET PROJECT IN INDIATo create awareness about the plight of stray dog's in India. And also, that the best way to tackle the stray dog over-population menace is not to kill them, but to give them life, with adoption. VIEW THE AD One in a series of spots for Petco, via M&C Saatchi, Los Angeles. This one highlights pet fashion. Says creative director, Martin Dix: "Like humans, dogs know when they're looking good." VIEW THE SPOT MTV 'SNOOP' FULL 10 MINUTE FILM LAUNCHED VIA LOWE HUNT, SYDNEY
MTV Networks Australia has launched the full 10 minute film of Snoop Dogg's quest to become an Australian citizen. The film is part of the integrated 'Welcome Snoop' brand campaign which includes print, poster, web, mobile and event channels among others. According to the agency, the campaign has attracted massive downloads from the web already and the on-line petition for Snoop to obtain citizenship is growing fast. The web component is divided between a dedicated mtv site at mtv.com.au/snoop and as part of a joint mtv and myspace promotion at myspace.com/voteforsnoop.
Client: MTV Networks Australia. Agency: Lowe Hunt, Sydney Creative Director: Dejan Rasic. Creative Team: Dejan Rasic, Rebecca Carrasco & Howard Collinge. Talent Liaison: India Bent, Happy Bash Communication Head of Production: Darren Bailey. Website: Liquid Protocol. Senior Producers: Charna Henry & Lisa Cordukes. Editors: Peter Whitmore, Kris Rees. Production Company: Plaza Films. Director: Paul Middleditch. Producer: Peter Masterton. Photographer: Andreas Smetana. Retouching: Electric Art. Sound: Sound Reservoir. MTV Creative Director: Vanessa Zuppicich. MTV Marketing Team: Colin Blake & Sam Coombes. MTV Managing Director: Dave Sibley. MTV Communications & Publicity Manager: Laura Vozzo. Deep Fried Chicken Wings: Uncle Rio VIEW THE PRINT CAMPAIGN (PART ONE) VIEW THE PRINT CAMPAIGN (PART TWO) Three teenage boys are rummaging through the cupboards and refrigerator looking for something to sustain their hunger pangs! Nothing they find can fill them upâ¦.until they find the Totinos Pizza Rolls. VIEW THE SPOT OOOH, A TIGHT SPOT FOR WRANGLERSHAPPY BIRTHDAY, MR MANDELLAThe portrait used for the print ad is made up out of 8400 M&M's that were carefully arranged by hand. It visually depicts the beauty of unification and pays tribute to the man who made it possible. "This is the kinda stuff that keeps us going," says the creative team. VIEW THE VIDEO VIEW THE PRINT AD LAUNCHTIME FOR THE 2007 NISSAN ALTIMA COUPEThe launch ad of the 2007 Nissan Altima Coupe via TBWAChiatDay, Los Angeles combines myriad images of the car to create a beautiful time piece. VIEW THE AD DDB NEW ZEALAND TREATS MONEY LIKE RUBBISHMailbox drop of rubbish bags to 36, 000 households. Looks like money bags with the lline 'More money than you know what to do with' on the back. A purchase reminder for Lotto Powerball on Saturday (Currently featuring as "best interactive" on bestads) VIEW THE VIDEO CAMPAIGN PALACE LIVING IN JEANS FOR TARGETThe jeans looked pretty good. So good you might not want to take them off. Hence the idea for Target via The Campaign Palace, Melboune. VIEW SPOT ONE VIEW SPOT TWO VIEW SPOT THREE DDB BAGGING UGLY BETTY OUTDOOR
LATEST PRINT / OUTDOOR / AMBIENT
NEW ZEALAND
August 23, 2007 18:08 (Edited: February 17, 2023 05:19)
DDB New Zealand has create d an eye catching outdoor piece to promote the new season of Ugly Betty on TV2 VIEW THE AD |
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