Seen and notedThe naked runner
Providence-based Nail Communications recently hired CoolFire Media to bring a new website to life for Nail's client, Vibram FiveFingers. The site www.youarethetechnology.com has some new ideas and approaches to web design.
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"Moonlight," shows a group of friends at the beach dancing and enjoying the music together during sunset. As it gets dark, the sound system is unplugged and just as the celebration appears to be over, the group treks through the jungle and emerges on the other side of the beach where the party resumes by moonlight.Commercial from La Comunidad USA.
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A man travels across South Africa to take his grandmother her first Steers burger in this TVC by TBWA Hunt Lascaris Johannesburg.
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It is high time to realize that we are not stronger than Nature. If we change our behavior now we will change the nature of global climate changes as well.Print from Studio Marketing JWT Belgrade
VIEW THE AD Guest judge: Brett Howlett, Archibald Ingall Stretton, New York
This week's guest judge is Brett Howlett, creative partner of Archibald Ingall Stretton, New York. Brett has written a bunch, from theatre and film to digital advertising. Along the way he's bagged a wall of awards, a new wife, and a baby. Recently he opened the New York office of London's archibald ingall stretton, a digitally-fluent global creative agency, together with a few very talented Brits and Aussies; there are a few Americans too. In his spare time (yeah right), he's managing a web series currently in production.
Perhaps it's because I have adopted a YouTube mentality of 'give me entertainment, make it quick, wow me now...' but I loved the V Isokinetic spot of running with ladders. Lots of well crafted energy with a perfect music track. I needed a drink after it. (btw: look at their website, that's well done too.) READ MORE I'd give my right arm to be with the lads
When faced with potentially perilous situations, guys go with their natural instincts and ultimately triumph in these new spots from Clemenger BBDO, Melbourne.
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Looking after your clothes can bring rewards later in life.Print from Leo Burnett, Sao Paulo.
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Specsavers UK has a new campaign pushing their expanded range of children's spectacles.
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The Richards Group, Dallas stars the Fruits as they belt out a rock anthem for their favorite underwear.
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It happens to the best of us. Even the most interested eaters find themselves in a food rut from time to time. And friends don't let friends eat the same foods day in and day out. Or at least that's the message in a recent spot for Sabra hummus from Strawberry Frog, New York.
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A campaign for Scrabble created by Ogilvy & Mather, Mumbai
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Reinforcing their status as an incubator of up and coming talent, TEAK has successfully ushered the first live action television directing job for accomplished still photographer Kate Powers. TEAK's Sean Shafer handled all editing in this Addis Creson San Francisco spot which promoted SHN - the official site of Broadway in San Francisco and ran during the Tony Awards.
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Get a glimpse into the Opulent life. He loves his riches - gold remotes, Van Gogh paintings and of course the Swedish models. And don't forget his pygmy giraffe. Agency: Grey, New York.
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Sponsorship ad from ubu communications, Melbourne to run in the official programme for the musical 'Hairspray'.
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The idea from Studio Marketing JWT, Belgrade was to make people think about homeless in a situation that would really make them understand how big that problem is and how lucky they really are.
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PUBLICIS Jakarta re introduce the Garnier Neril Anti Hair Fall that is proven to strengthen each strand of your hair from the roots.
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Ogilvy & Mather, Mumbai were asked to come up with an advertising campaign for The Economist that would make people "interpret the world" so to speak.
We did exactly that with a series of billboard ads. Each billboard bore three seemingly unrelated visuals placed within each other, which together told a set of inter-related, globally relevant stories. Each billboard also carried a code that people could text to a given number, after which they'd be texted the respective stories in return. People took wild guesses about which billboard spoke about which stories, often getting into arguments with friends and strangers before texting the code in a huff, to make their point. VIEW BABY OUTDOOR VIEW VULTURE OUTDOOR VIEW BAG OUTDOOR V is the reward
To launch V Isokinetic Colenso BBDO, Auckland created an extreme urban sport called Pomparkour. Pomparkour has elements of Parkour, Free Running, Pompier, and 'Hakenleitersteigen', a European event started by fireman who climb building faces with ladders at speed.Those that practice Pomparkour use a ladder specially designed and constructed with a large hook at one end. This allows them to grip rails, windows and ledges as they traverse and scale high buildings through the city.
VIEW THE SPOT VIEW INTERACTIVE DETAILS VIEW OUTDOOR ONE VIEW OUTDOOR TWO The ripple effect of Luke's tragedy
3 minute montage of the stories of people impacted by the death of 19 year old Luke Robinson. The montage from Grey Melbourne explores the impact of Luke's accident from the perspective of survivors of the crash, eyewitnesses, family, friends, emergency workers, work colleagues and others affected by the tragedy.
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The brief to O&M Jakarta was to launch Kayaking Jumbo Peanuts, the largest sized peanuts in the market place. The peanuts are jumbo size, what would happen if literally a jumbo sized elephant ate them?
VIEW THE SPOT More than you bargained for in your lounge
The reality of Panasonic Viera 3D Televisions from Lobo Santiago.
VIEW THE ROBOT AD VIEW THE DINO AD The ABC Great Literacy Challenge
Working with the ABC and Reading Eggs, Lunch Partners aims to help 20,000 Australian children (between the ages of 3 and 7) on their journey to becoming great readers in the ABC Great Literacy Challenge.
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SapientNitro, Brisbane has created a TVC for Volvo Car Australia which is the first Volvo advertising campaign to be produced in Australia for a global audience. Launching tonight - Monday August 2 - the 'Attention Seeker' TVC will target luxury European car buyers around the world and aims to create desire by employing a brand shift strategy and messaging which will amplify style and excitement.
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