 |
 In line with the brand's new creative approach, the spot emphasizes how just one drop of Ocean Spray's Cranberry Juice Cocktail can turn even the most boring party fun. This new creative highlighting how cranberry turns the bland into exciting works to celebrate iconic cranberry occasions to build brand love and affinity among younger consumers. VIEW THE SPOT
 How do you show tradies that behind the cutting-edge technology of an app, there are actually just a few simple reasons for using it? The Skill Xchange decided to send tradies back to school in The App-renticeship. VIEW THE 2 SPOTS
 In this joyful and whimsical film, we journey to the depths of the ocean floor to meet a lonesome eel who falls in love with an underwater internet cable only to accidentally unleash the magic of the internet onto the seabed and its creatures. All to celebrate how Aussie telco, Belong, gives you more of the good stuff for less of the cost. Agency: Howatson+Company VIEW THE SPOT VIEW THE ANGLER AD VIEW THE JELLY AD VIEW THE PHISH AD VIEW THE SEAHORSE AD
 Do kids know what it means when their phone goes ting? TBWANZ and Mobile provider, 2degrees, teamed-up with internet security experts Netsafe to launch an important new programme designed to teach kids first phone safety.UK Grime legend, Scrufizzer, launched the programme to young people with a full-length music video that translates the risks and rewards associated with owning a mobile phone into 'good tings' and 'bad tings'. VIEW THE 3 SPOTS
 Colenso BBDO has teamed up with Toybox animation to create Mouthville an idyllic town inside a mouth where 90% of the conversations are heavily branded. VIEW THE SPOT
 Banana Balloon Shenzhen has created this new campaign for IF coconut water, a brand originating from Thailand, who are entering the Chinese market for the first time in 2023. Adhering to its image of an imported brand, IF want to highlight its original English name. Without a Chinese name on the packaging, this poses great barriers to public awareness in the Chinese market, especially as the product reaches remote rural areas. Banana Balloon Shenzhen's challenge was how to make the name IF more recognizable. They transformed the static brand logo into a more vivid "brand symbol", turning the IF font into a creative language to "introduce" IF coconut water. This allows the originally unfamiliar and meaningless name to consumers to become more meaningful and lively. The concept sparked a wave of user-generated content and even emojis on social media. Within half a year of launch, IF has become the No.1 coconut water brand in China. Ze ?ród?a bitcoin casino VIEW THE 1st AD VIEW THE 2nd AD VIEW THE 3rd AD VIEW THE 4th AD VIEW THE 5th AD VIEW THE 6th AD VIEW THE 7th AD VIEW THE 8th AD VIEW THE 9th AD VIEW THE 10th AD VIEW THE 11th AD VIEW THE 12th AD VIEW THE 13th AD
« First « Previous
Next » Last »
9 of 9
|
Gold sponsors
Silver sponsors
Search blog
Members
Past guest reviewers
Latest news
Blog categories
Blog archives
RSS feed
Visit Campaign Brief for Australian creative
advertising news
|
 |
