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Come behind-the-scenes for a special look at NBA Lane in celebration of the NBA's 75th Anniversary. Agency: Translation USA.
Credits
Other credits
Brand/Client Team: NBA
Chief Marketing Officer: Kate Jhaveri
VP Marketing: Kelley Walton
Senior Director of Marketing & Advertising: Katie Papelian
Senior Advertising Manager: Alexander Wood
Advertising Associate: Caroline Abrams
Creative Consultant: Rudy Crew
International Advertising and Content Manager: Matt Halliwell
Associate Vice President Promotions and PSAs: Caryn Pace
Senior Manager Content Promotions and PSAs: Cory Zalewski
Agency
Chief Executive Officer: Steve Stoute
President: Ann Wool
Chief Strategy Officer: Sandi Preston
Head of Client Services: Susanna Swartley
Group Context Director: Joel Rodriguez
Strategy Director: Eric Lopez
Context Strategist: Alex Glaum
Context Strategist: Zach Brown
Head of Integrated Production: Alison Hill
Junior Producer: Rebecca Parra
Business Affairs Manager: Gail Uhlar
Senior Account Director: David Mintz
Account Supervisor: Taylor West
Account Executive: Victoria Jean-Pierre
Production
Managing Director: Rebecca Skinner
Line Producer: William Green
Head of Production: Matt Sanders
Editorial Company: RPS
Editors: Jamie Foord / Chris Mitchell
Assistant Editors: Jack Kanner / Ollie Nevin
Executive Producer: Eve Kornblum
Producer: Jenny Greenfield
VFX Company: Parliament
Color Grade: The Mill
Colorist: Mikey Rossiter
Color Assists: Stephanie Park, Aaliyah Lambert
Senior Producer: Evan Bauer
Sound Design & Mix: Barking Owl
Sound Design: Gus Koven
Mix: Matt Keith
Music Editor: Houston Fry
Creative Director: Kelly Bayett
Executive Producer: Ashley Benton
Song: "Apache"
Artist: The Incredible Bongo Band
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