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Top 6: September 25th 2024
Outdoor

KFC: Double Down teaser

Top 6: September 25th 2024
To whip up excitement ahead of the return of the iconic Double Down – and get fans guessing what the new flavour would be – KFC created an out-of-home teaser campaign purely in Korean. Anyone who held their iPhone camera up to the ad was instantly able to see the translation as ‘DOUBLE DOWN’, which would soon be revealed as the new Korean BBQ flavour.
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