Interactive ad: Fondation des Femmes: Unskippable

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Top 6: December 4th 2024

Paris-based agency Australie hijacks the codes of the 'skip ad' button to create a campaign with unskippable messages featuring prominent figures encouraging us to not ignore the voices of victims of sexual aggression and domestic violence and the rising statistics.

Category Other
Client Fondation des Femmes
Agency Australie.GAD Paris
Production Jdid Club
Country France
Uploaded 2 December, 2024

Credits

Executive Creative Director
Philippe Boucheron
Copywriter
Victorien Serre
Art Director
Mael Poincet
Art Director
Lola Lailheugue
Executive Producer
Victor Grenu
Planner
Vincent Thibaut
Senior Planner
Brice Garçon

Other credits

President : Gilles Masson

Graphic Designer: Carine Hauvette

Head of TV production : Solène L’Helguen

Consulting Director: Aline Auger

Head of communication : Marion Weill-Collange

Post production : FIRM Studio

Sound design : The Sound production Paris

Client : Fondation des Femmes

President : Anne-Cécile Mailfert

Communications Director: Lise Gallard

Communications Manager : Jessica Ohayon

Collection Manager : Laure Capy

Fondation des Femmes: Unskippable

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Fondation des Femmes: Unskippable

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