Embed Video
Top 6: November 27th 2024
TARI, Peru's favourite hot sauces, have arrived in the US sporting their iconic llama label and wild patterns that have been passed down for generations. With over half of gen z
… read moreconsumers identifying themselves as hot sauce connoisseurs, TARI and VML saw an opportunity to raise awareness in the US by leaning into the fun coincidence of everyone rocking the Llama and Alpaca hairstyle. A VML social commerce activation in partnership with Meijer 'Tari Hairdo' launches on November 18th thru December 30th to excite consumers with TARI deals to those sporting the popular hairdo redeemable immediately for product purchase online and in-stores.
read less...
Credits
Other credits
Managing Director Susana Santacoloma
Account Manager Susana Santacoloma
Director Veronica Aquino
Account Manager Veronica Aquino
Account Manager Zoe Bossan
Project Manager Kelsi Constant
Managing Director Leah Sallen
Communications Manager Leah Sallen
Director Amanda Wanner
Communications Manager Amanda Wanner
Manager Lucy Masters
Communications Manager Lucy Masters
Project Manager Thomas Mercurio
Marketing Specialist Thomas Mercurio
Developer Jake Swiatek
Developer Will Phillips
Director Michael May
Technologist Michael May