Top 6: February 12th 2025
Tesco is launching a new food campaign by BBH, tapping into the significance of food to our daily lives. From cracking the perfect boiled egg with its gooey golden egg yolk to the
… read moresatisfying crunch of biting into sourdough toast smothered in butter, the new ad aptly titled “Its Not A Little Thing. Its Everything. highlights the emotional impact of food, celebrating the intricate details that make every dish and every meal special. The new TV ad, which retires the iconic Food Love Stories campaign that previously ran for seven years, uses a series of vignettes to convey how food helps us express everything from gratitude to apologies, bringing people together and showing how delicious food makes all the difference.
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Credits
Other credits
Design Director Miguel Sousa
Head of Strategy Saskia Jones
Strategist Bethan Wotton
Managing Partner James Rice
Account Director Izzy Hooper
Account Manager Ashleigh Jacobs
Account Manager Seth Guy-Knapp
Agency Producer Victoria Doran
Agency Producer Valentina Schwendinger
Print Producer Lauren Daniels
Media EssenceMediacom
Production Universal Records
Talent Good Neighbours
Writer Scott Verrill
Writer Oli Fox
Post Production / VFX ETC
Producer Saskia Delius
2D Lead Daniel Brewster
2D Artist Ludvig Hallenius
2D Artist George Gough
Colour Grading Jason Wallis
Editorial TRIM
Editor James Forbes Robertson
Music / Sound String and Tins
Sound Engineer Adam Smyth
Sound Designer Kaspar Broyd
Sound Designer Gez Lloyd
Music / Sound Cobblestone Foley
Sound Producer Esi Jonuzi
Music / Sound SONY Music Publishing
Music / Sound Warner Chappell Music