TV ad: Cadbury: Share The Joy

Embed Video

The next TV ad in the Share The Joy campaign shows the progression of the piece of music that will be made entirely from the sounds of New Zealand's joy.

We've used some of the sounds collected at Share the Joy events and combined them with others uploaded onto the website, then used them to create drumbeats that make up a rhythm for the song.

Category Confectionery & snacks
Client Kraft Foods NZ
Agency DDB Aotearoa
Country New Zealand
Uploaded 27 May, 2011

Credits

Director
chris graham
Creative Director
Dave Brady
Producer
Chloe Sutherland
Producer
Neil Stichbury
Art Director
James Conner
Copywriter
Joe Hawkins
Copywriter
Christie Cooper
Account Director
Vanya Piacun
Editor
Alex O'Shaughnessy

Other credits

Group Executive Creative Director: Toby Talbot

Group Business Director: Greg Jones

Project Manager: Andy Robilliard

Account Executive: Jessica de Court

Head of TV: Judy Thompson

Planning Director: Lucinda Sherborne

Senior Planner: Thinza Mon

Head of PR/Experiential: Claudia Macdonald

Event Director: Amani Peleti

PR Senior Account Director: Dorita Hollins

Account Manager: Ben Barratt-Boyes

Audio Post: Nick Buckton, Liquid Studios

Audio Post: Bob Power

Music Composition: Bobby McFerrin

Sound Recordists: Ant Nevison/Dan Vicari

Visual Post: Toybox

Cadbury: Share The Joy - Rhythm

Gold sponsors

The Best Ad Jobs

Cadbury: Share The Joy - Rhythm

Related

Gold sponsors

The Best Ad Jobs