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NAB: Leaky Pockets
Clemenger BBDO Melbourne will promote the latest installment of NAB's 'Break Up' campaign, called 'The Honesty Experiments' via a series of tv spots which go to air on Sunday night. NAB is again drawing a line in the sand and applying its philosophy of 'More Give. Less Take' - this time to its credit card offering. The Bank firmly believes Australians deserve an honest credit card - one that is less complicated and with no hidden fee structures.To reward the honesty of Australians with credit cards from NAB to match, Clemenger BBDO Melbourne created a series of experiments designed to test (and candidly film) just how honest Australians really are.
Production company: Will O'Rourke Related |
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