James McGrath

Clemenger BBDO in Melbourne has been James McGrath’s focus from an ECD and more recently Chairman point-of-view for the past four years. As a leader regarded as somewhat of a restorer of sorts, seeing his previous agency George Patterson Y&R reinstated to Creatively charged Agency of the Year status (multiple Cannes Lions awards, including Gold for Carlton Draught’s ‘Big Ad’) and now Clemenger being reinstated to Campaign Brief’s Australian Creative Agency of the year three years running and more importantly Australia’s most Effective agency (thanks to the Effies) two years running.