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New Balance shoes: Minimus Ionix 3090
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After a year of solid consumer success with Minimus (the brand’s natural movement collection of running shoes), they’re kicking off this integrated effort, which is designed to motivate and inspire active consumers to reach a new level of personal performance – a new level of “Excellent.” The campaign from Arnold speaks to the sensory connection between your body, your environment and the moment you’re in.
The above credits are Arnold Worldwide. Related |
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