TV ad: NAB: Stand-Ins

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The NAB Stand-Ins, a team of NAB men and women who stand-in for your Grand Final Day commitments, found themselves learning a range of new skills during the 2012 Toyota AFL Grand Final - including crocodile wrangling.

The competition, created by Clemenger BBDO Melbourne, gave 20 winners and their guests seats at the Grand Final (complete with all the trappings), while a NAB Stand-In went and fulfilled their game day obligations, no matter how obscure.

As a result, NAB Stand-Ins travelled far and wide to take on roles as a fire fighter, a radio DJ, a beekeeper, a children's entertainer, an animal handler, a dog groomer, a wakeboarder and a ukulele player. One Stand-In even found herself giving a speech for a 21st birthday party.

Category Finance & insurance
URL http://nab.com.au/afl
Client National Australia Bank
Agency Clemenger BBDO
Production Revolver
Country Australia
Uploaded 24 October, 2012

Credits

Director
The Glue Society
Executive Creative Director
Ant Keogh
Creative Director
Julian Schreiber
Creative Director
Tom Martin
Creative Director
Rohan Lancaster
Creative Director
darren pitt
Art Director
Russel Fox
Copywriter
Ben Keenan

Other credits

Agency Producer - Sevda Cemo

Client Services Director - Simon Lamplough

Account Director - Belinda Danks-Woodley

Account Director - Jessica Hughes

Account Manager - Kate Joiner

Senior Planner - Heather Lewis

Client

Kevin Ramsdale - General Manger of Brand

Jodi Geddes - Head of Enterprise Sponsorship and Events

Lesa Brown - Brand Manager, Planning Brand Management

Editor - Tim Parrington

Post Production Offline - The Butchery

Online Operator - Eugene Richards

Post Production Online - The Refinery

Sound - Flagstaff Studios

Sound Engineer - Paul Le Couteur

Music - Level Two Music / Flagstaff Studios

Digital Production - Celia Karl

Print Production - Ben Nash

NAB: Stand-Ins

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