Nestlé Purina: Pets Welcome

This week, Nestlé Purina unveils the launch of Pets Welcome, a service that helps pet lovers discover the best pet friendly places nearby. Created by Engine’s digital creative agency DF London, Pets Welcome is the definitive guide for pets and their humans, covering everything from pet loving pubs, cinemas and hotels to vets, groomers and behaviourists. The website offers approximately 20,000 places for pet lovers to visit, with ratings and reviews pulled from the Google Places API. Each location is rated on ‘pet-friendliness’ by fellow pet owners, users are able to give compliments to places they’ve visited and can also add new locations to the service.