TV & OUTDOORMelbourne: A Twist At Every Turn
'A Twist at every Turn' showcases how Melbourne can change in the blink of an eye and the interconnected nature of the best Melbourne has to offer from the culinary and the curious to sporting and inspiring. This in turn creates the excitement and intensity and at times, the challenges, that is so defining of Melbourne. Agency: Clemenger BBDO, Melbourne
VIEW THE TV SPOT VIEW 1ST OUTDOOR VIEW 2ND OUTDOOR VIEW 3RD OUTDOOR VIEW 4TH OUTDOOR Birds Eye Deli: Masters of Prep
The 'We prep. You cook' campaign introduces a new brand platform for the premium Birds Eye Deli chip range, showcasing the key steps of mastering the perfect chip. From potato beautifiers to a topiarist, an eccentric chip cutter and a mountaineer reminiscent of Edmund Hilary, each display their unique skill set as they craft the ultimate chip for your dinner. Agency: J. Walter Thompson, Melbourne.
VIEW THE SPOT VIEW OUTDOOR Fruit Of The Loom: Breathable Underwear
Crispin Porter Bogusky, Boulder has created this campaign for Fruit of the Loom.
VIEW THE FIRST SPOT VIEW THE SECOND SPOT VIEW OUTDOOR Arena: The Real Housewives of Sydney - Kevlar Couture
To promote the fireworks, walk-outs and catfights of The Real Housewives of Sydney reunion special, Foxtel channel Arena and Clemenger BBDO Sydney developed Kevlar Couture - a range of backstab proof fashion for The Real Housewives of Sydney.
VIEW THE KEVLAR COUTURE SPOT VIEW TEST 1 - SAMAURAI SILVERWARE SPOT VIEW TEST 2 - HIGH CALIBRE CORK SPOT VIEW TEST 3 - SEMI AUTOMATIC STILETTO SPOT VIEW OUTDOOR Hyundai i30: Never Rest
The winning history of the previous i30 led to a powerful narrative for the next. Not content with merely evolving, Hyundai chose to totally reinvent the car and Innocean created an idea to match. The commercial sees the previous i30 plummet to earth accompanied by an elegant and restrained soundtrack. It pays homage to the previous award-winning model, before the car smashes into the ground. Out of the mesmerisingly beautiful dust cloud emerges the new totally reinvented i30. A voice over says, "What do you do after you've won Australia's Best Car's Award 6 times? You start again." A super reads: Reinvented i30. Never Rest.
VIEW THE SPOT VIEW OUTDOOR Interact Flash: Life In BeepsSeamless: Melting Pot
New York. 8 million people from around the globe bringing together their language, culture, and food to create an amazing city, and lines, unlike any other. Thatâs why thereâs Seamless. Your favorite food, delivered.Agency : BBH NY
VIEW THE SPOT VIEW OUTDOOR Barfoot & Thompson: World Masters Games
As presenting sponsor of the 2017 World Masters Games, Barfoot & Thompson wished to celebrate the event coming to Auckland. The cityscape has been loyally re-imagined by Big using balls, bats, helmets, bows and other equipment from every one of the 28 sports featured.
VIEW THE SPOT VIEW OUTDOOR Bundaberg Rum: Unmistakably Ours
Diageo Australia has launched a major new brand campaign for Bundaberg Rum, the biggest for a decade with a media value of $20 million over the next 18 months. The campaign, created and executed in partnership with Leo Burnett Sydney will be activated across multiple channels including TV, out of home, digital and in-store. The campaign launches with a new 90" television commercial (TVC) whiched aired during the launch of the 2017 NRL Season and the brands second year of NRL sponsorship. Entitled 'Unmistakably Ours', the campaign celebrates everything that makes Australia unique, from our wildlife to our food, our love of sport to our city and beach culture, our diversity to our enduring values. The campaign aims to unite Australians by reinvigorating love and pride for the Australian spirit - both for the iconic Bundaberg Rum but also for the values which make us who we are. Filmed entirely in Australia, including at the home of Bundy Rum in Queensland, the 90" TV spot opens with actor Gyton Grantley reminding us about the importance of Australia's enduring values: always being there for your mates; remaining optimistic in the face of adversity; and having a crack even when the odds are stacked against you.
VIEW THE SPOT VIEW THE FROG AD VIEW THE SPIDER AD Dairy Farmers Of Canada: Ice Hockey
Brief & Creative: Milk sales in Canada have been in steady decline. What we learned through research is that consumers know all there is to know about milk and if we wanted to impact the decline immediately we needed to craft a story that was fun and gave them permission to drink it more often. This also meant we needed to target the consumers most likely to drink more milk: men. So, to encourage even more milk consumption we relaunched milk as an adult beverage much like one of their favourite adult beverages: beer.
VIEW THE ICE HOCKEY SPOT VIEW THE GLASS SPOT VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR Dairy Farmers of Canada: The Dinner Party
"Everyone knows spilled milk isn't worth crying over, but it's a whole different story if that milk happens to be Canadian," says Paul Wallace, executive creative director, DDB Canada Toronto. "In this campaign, we communicate the high quality of Canadian milk by showing different characters crying over spilled dairy products because losing even a single drop of ice cream made with quality Canadian milk is a real tragedy."
VIEW THE SPOT VIEW ICE CREAM OUTDOOR VIEW CHEESE OUTDOOR VIEW MILK OUTDOOR VIEW YOGURT OUTDOOR P&N Bank: Pay&Save
303 MullenLowe has been working with P&N Bank to launch a transaction tool called Pay&Save, which makes it possible to pay and save money at the same time - it's the digital equivalent of tossing your loose coins in a change jar. Pay&Save is a handy tool that proves saving can be easy (even a little fun) and we wanted our campaign to reflect this. In a really simple, striking way, it shows how the spare change left over from the little things we buy can flow towards bigger things we might be saving for, whether that's a weekend away, designer sunglasses or a new pair of shoes.
The Pay&Save campaign is rolling out across TV/catch-up, radio, outdoor and digital channels. VIEW THE TV SPOT VIEW BIKE OUTDOOR VIEW SURFBOARD OUTDOOR Cancer Institute NSW: Sun Smart Messages
Your time in the sun is a campaign developed by Cancer Institute NSW and Soap Creative. Australia has the highest rate of skin cancer in the world, and it's the most common cancer affecting young Australians. The campaign aims to reach young people, to raise awareness of the potentially deadly health consequences of overexposure to ultraviolet radiation (UV). It also aims to change behaviour, by persuading young people to protect themselves by appropriately wearing protective clothing, applying sunscreen and seeking shade. 'Your time in the sunâ refers to the idyllic time in your life when you are young, ambitious, meeting new people, experiencing new things, and enjoying life to the full.
VIEW THE YOUR TIME IN THE SUN SPOT VIEW SLOP OUTDOOR VIEW SLIDE OUTDOOR Metamucil: Shit Campaign
Metamucil is a remedy against constipation. An issue more people suffer from than you would expect. They just feel uncomfortable to talk about it. Agency: Havas Boondoggle, Amsterdam
VIEW THE SPOT VIEW UPSIDE DOWN OUTDOOR VIEW BICYCLE OUTDOOR VIEW FIT OUTDOOR Iarnrod Eireann: Go See The Folks
Publicis Dublin created a standout campaign targetting students for Iarnrod Eireann, Ireland's national rail network. The campaign includes short content films, outdoor formats and digital display with everything shot in one day and all post production handled in-house.
VIEW THE DUCT TAPE SPOT VIEW THE POOL SPOT VIEW THE PASSION SPOT VIEW DUCT TAPE OUTDOOR VIEW THE POOL OUTDOOR VIEW THE PASSION OUTDOOR Samsung Notebook9: Metal Race
In a bid to emphasize the importance of durability on top of lightness which has been the key trend of the laptop market in recent years Samsung Electronics planned the "Metal Race" campaign for the Samsung Notebook9 Metal. Chill Worldwide's Creative Technology Lab built a RC Car attached with laptop and embedded with sensors and modules that track the amount of impulse and connected to a remote controller..
VIEW THE SPOT VIEW OUTDOOR VIEW THE MAKING OF Vision Super: There's a lot to love
Launch campaign for Vision Super's new low cost, sustainable mix super offer. Agency: The Fuel Agency
VIEW THE LOVE LOWER FEES SPOT VIEW THE SET UP IN SECONDS SPOT VIEW THE LOVE TO RETIRE HAPPY AD VIEW THE LOVE LOWER FEES AD San Francisco Department Of the Environment: Not Enough
Campaign aims to convince San Franciscans to compost their garbage, an unpleasant necessity in a city that has run out of landfill. Rather than tell people the "have to" compost, the idea is to make composting a part of the foodie lifestyle, popular among San Francisco millennials.
VIEW THE SPOT VIEW BIN OUTDOOR VIEW LAND FILL OUTDOOR VIEW INSTAGRAM OUTDOOR Europcar: The Carousel of Dreams
To promote Europcar's new international communication strategy and the ultra-customization of its offers, Paris agency Rosapark created a film and outdoor campaign to leverage the brand slogan "Moving Your Way". The slogan has been rephrased to include first names - a fresh and immersive way to highlight the brand's ability to provide personalized offers and services, such as ToMyDoor (vehicles delivered to the customer's home or office) or Selection (luxury cars). The names themselves have been hand-written to further emphasize the international rental agency's dedication to its customers' ever-evolving needs.
VIEW THE SPOT Motor Accident Commission: Not a Good Look
The simple act of looking down at a mobile phone has become a strong mnemonic for tuning out. For onlookers it's a very obvious behaviour. This campaign highlights that when you look down at your mobile phone while driving it makes you more vulnerable to a variety of negative consequences, including being judged by others or being caught by the police. Agency: Cummins&Partners South Australia.
VIEW THE NOT A GOOD LOOK SPOT VIEW THE ALL SEEING EYE SPOT VIEW THE FINE/FINED AD VIEW THE GOOD/GRIEF AD Lucozade Energy: Find Your Flow
This summer, creative agency Grey London is shaking up the soft drinks industry with the mission of reshaping people's perceptions of Lucozade Energy. Encouraging consumers to drink Lucozade Energy in situations beyond hangovers and illness, Grey created a new brand positioning and strapline for the soft drink; Find Your Flow
VIEW THE SPOT VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR VIEW FOURTH OUTDOOR Hospital Beneficencia Portuguesa: Big Melting Process
Life is a big melting process. It starts the first second after you are born and it just stops when you die. That's the thought behind this idea.Agency: DM9DDB, Sao Paulo
VIEW THE SPOT Michael Hill: We're For Love
Michael Hill International will launch its new look 'We're for Love' brand platform this Sunday 1st February in Australia, New Zealand, Canada and the United States when it will air two new commercials during the Super Bowl XLIX.
VIEW THE WE'RE FOR LOVE SPOT VIEW THE WHAT WOULD YOU DO FOR LOVE? SPOT VIEW THE FIRST WEB FILM VIEW THE SECOND WEB FILM VIEW THE THIRD WEB FILM VIEW THE FOURTH WEB FILM VIEW THE FIFTH WEB FILM VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD VIEW THE SIXTH AD VIEW THE SEVENTH AD VIEW THE EIGHTH AD VIEW THE NINTH AD Haven: Mr Nice Guy
Lowe Campbell Ewald has released the "Mr Nice Guy" public-service campaign for Haven, a nonprofit organisation in Michigan that assists victims of rape and domestic violence. It pushes a "Live without fear" message via TV and outdoor.
VIEW THE SPOT VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR VIEW FOURTH OUTDOOR Caltex Australia: With you all the way
Caltex Australia has launched its biggest brand-focused work in more than a decade with a campaign from Leo Burnett Sydney that honours the many ways Australia's leading fuel supplier keeps the country - and the economy - on the go every day.
The "With you all the way" campaign uses a gradually building soundscape that captures the myriad ways Caltex fuel enables Australians to go about their daily lives. VIEW THE SPOT VIEW OUTDOOR Hell Pizza: We Have Your Kangaroos
After Hell Pizza's Rabbit Billboard sent the Internet into a tailspin, BC&F Aucland were asked to follow it up with the next offering in Hell PIzza's 'Wild' range Kangaroo. Via a billboard in Sydney and an amateur hostage video, Hell Pizza has held Australia to ransom with a list of unreasonable demands. Creative Managing Partner Daniel Barnes assured us no real kangaroos were harmed in the making of the video, but there's still time.
VIEW THE SPOT VIEW THE OUTDOOR Greener Scotland: Dirty Little Secrets
A different take on the subject of littering thatâs likely to raise a few eyebrows and get people talking. In turn, we're hoping the campaign will significantly reduce littering across Scotland particularly targeting 16-24 year olds. The campaign from Leith Edinburgh is running across online, cinema, TV, outdoor and social media channels, and was release on 12th June.
VIEW THE BOY SPOT VIEW THE GIRL SPOT VIEW GIRL OUTDOOR VIEW MUM OUTDOOR VIEW GRAN OUTDOOR VIEW DAD OUTDOOR McDonalds: Pictograms
The summer of 2013 was marked by an unheard of McDonald's campaign, putting the spotlight on its famous Big 6: the Big Mac, the Cheeseburger, the Fries, the Sundae, the Chicken Nuggets and the Filet-o-Fish.
6 products that symbolize the brand, celebrated extremely close-up, without a single logo or word. The audacious campaign from TBWA, Paris was very strongly recognized by the public (2nd favorite French campaign by Ipsos, with a record allocation of 90%) and its success was immense and accelerated, just as expected. VIEW THE SPOT VIEW FRIES OUTDOOR VIEW BIG MAC OUTDOOR VIEW CHEESEBURGER OUTDOOR VIEW SUNDAE OUTDOOR VIEW NUGGETS OUTDOOR VIEW FISH OUTDOOR McDonald's Mocha
McDonald's UK today launches a campaign to promote Mocha, a new speciality coffee and the latest addition to its McCafe premium beverage and sweet snacking range. The TV commercial, created by Leo Burnett London, introduces the viewer to a variety of people experiencing those moments in everyday life when they just need a coffee
VIEW THE SPOT VIEW OUTDOOR The Hindu: Behave
The Hinduâs new campaign boldly poses these questions to the leaders of the country and urges them to behave, for the youth are watching. And more importantly, voting. This is the next phase of Ogilvy & Mather Mumbai's The Hinduâs "Behave" campaign, which earlier drew attention to politiciansâ bad behaviour. This time, it goes a step further, by not just admonishing bad behaviour but reminding politicians that the power to re-elect them undoubtedly lies in the hands of the youth.
VIEW THE SPOT VIEW THE FIRST OUTDOOR VIEW THE SECOND OUTDOOR VIEW THE THIRD OUTDOOR VIEW THE FOURTH OUTDOOR Wrigley's 5 Gum: Accuracy
Wrigleyâs 5 Focus Gum delivers a new campaign via Energy BBDO, with post by The Mill and Whitehouse Post Editor Nikki Vapensky.
VIEW THE SPOT Fresh & Easy: F&Easy
Ignited USA outdoor and video campaign promoting Fresh & Easy.
Youtube to video: https://www.youtube.com/watch?v=jhcI2-uBsUQ VIEW BUS OUTDOOR VIEW BILLBOARD VIEW TRUCK OUTDOOR VIEW SUPERMARKET POSTER VIEW THE TV SPOT California Lottery: Believe
What do women's rights, a one-armed surfer, the fall of the Berlin Wall, and the first man on the moon have to do with the California Lottery? None of them could have been possible without this single word: Believe. Because in order to achieve the seemingly unfeasible, you must truly believe that big things are possible. When the California Lottery was ready to launch Powerball, they decided they needed a different approach than anyone had ever attempted before. With only about 30% of Californians feeling positive about the Lottery brand, they needed to go beyond just showcasing Ferraris or yachts in advertising. They needed to start changing perceptions about the Lottery and its players. The Powerball campaign begins a new stage for the Lottery, giving the brand meaning beyond opulent stuff. Agency: David & Goliath Los Angeles.
VIEW THE SPOT VIEW THE FIRST OUTDOOR VIEW THE SECOND OUTDOOR VIEW THE THIRD OUTDOOR VIEW THE FOURTH OUTDOOR VIEW THE FIFTH OUTDOOR VIEW THE SIXTH OUTDOOR VIEW THE SEVENTH OUTDOOR New York Lottery: Survey says..
The New York Lottery teamed up with Family Feud VIA DDB New York for a new scratch off game. Using the "Survey says..." mechanism from the famous TV show, the spot attempts to let people down in a more "gentle" way.
VIEW THE SPOT VIEW OPTIONAL OUTDOOR VIEW REQUIRED OUTDOOR VIEW NO FEUD OUTDOOR A man's way of doing things
The campaign's central website, ManTherapy.org , aims to normalize the idea of treatment for men's depression. This TV spot from Cactus is intended to drive traffic to the site.
VIEW THE SPOT VIEW GRILL OUTDOOR VIEW POOP OUTDOOR VIEW STRETCH OUTDOOR VIEW DUCT OUTDOOR VIEW HIPPIES OUTDOOR VIEW PORK OUTDOOR Preparing for the big fight
Budweiser spot from Arica, Sao Paulo for the UFC, starring Anderson Spider Silva and Steven Seagal.
VIEW THE SPOT VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR VIEW FOURTH OUTDOOR VIEW FIFTH OUTDOOR An expletive explanation of computer securityLose your licence and you're screwed
Clemenger BBDO Adelaide for the Motor Accident Commission of South Australia
VIEW THE TAXI SPOT VIEW THE MUM SPOT VIEW MUM OUTDOOR VIEW MULE OUTDOOR VIEW BIKE OUTDOOR PLAY THE RADIO SPOT King Kong lives for long time
After successfully launching King Kong 360 3-D a year ago, David & Goliath Los Angeles second phase capitalizes on the intensely thrilling experience that guests receive from the ride. The: 30 second spot illustrates the message that the King Kong 360 3-D experience stays with you forever. When you look at guests before they ride and after the ride, there's clearly a difference. They feel an exhilaration that's so intense, it sticks with them long after the ride is over.
VIEW THE SPOT VIEW OUTDOOR The first pinball skate park
TV & OUTDOOR
June 16, 2011 20:01 (Edited: February 17, 2023 05:19)
Three new electric flavors. One extreme idea from Colenso BBDO, Auckland. A fully functioning pinball machine you can skate. Become the ball in a world's first skate park, wired with sensors, sounds and lights, to score your run just like pinball.
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