 |
Seen and noted
Put your paper promo's in the past first-stop.org San Francisco is an earth-friendly website to showcase the work of choice illustrators and photographers. However, in order to be featured, each artist must agree to significantly reduce the amount of paper promos they send out, if they send any at all.The inspiration for the project came from the realization that our small agency alone amasses about 28 kg's of promotional post cards, posters and booklets from illustrators and photographers every month, which, as I'm sure you know, are often thrown out. That got us thinking: if we take that 28kg's and multiply it by say 15 agencies, thatâs about 410kg's of paper that's just thrown away. What a waste.And that is why we created first-stop.org VIEW INTERACTIVE DETAILS Lacta in love Lacta is the leading chocolate brand in Greece. Its advertising has always been about people in "love", comparing the feeling to Lacta's sweet taste. Its slogan translates to "Lacta The sweetest part of your life". In order to promote Lacta's Facebook page, OgilvyOne Athens developed an application that let people change Lacta's brand onthe pack into the name of their lover. VIEW INTERACTIVE DETAILS  If you become a Foster's Priority member, you can buy tickets online and Foster's Facebook group to most popular concerts 24 hours before they're for sale for all.. To promote it 358 Helsinki did commercials where music fans are little too used to their priority status.This another in the series VIEW THE SPOT While waiting for the football here's fingerball How to tell our customers that World Cup if football is now closer to them than ever with Welho HD broadcasts, and with no extra cost? Solution: 358 Helsinki did a print insert for sports magazines that customers could crumple to a mini-football and play with their fingers, while waiting Welho HD broadcast.VIEW THE AD  Shalmor Avnon Amichay/ Y&R Interactive, Tel Aviv builds a volcano of pasta in this print ad.VIEW THE SPAGHETTI AD VIEW THE RICE AD Now facebook has a voice The first-ever vocal status updates on facebook. To celebrate the first anniversary of the SNCF (French Railways) webradio, the brand via TBWA\Paris has launched "My Vocal Status" on Facebook. You can either record your own voice or use an audio synthesizer (with "male" and "female" voices in both French and English) to post on your or a friend's wall.VIEW INTERACTIVE DETAILS Fresh caught at the supermarketAll's right on a white sheet night Sleeping on white bedsheets during period nights is now a fear of the past.The Stayfree® All Night White Sheet Challenge created by McCann, Mumbai will change your period nights forever. Have you taken the challenge yet? VIEW THE SPOT Star Wars and Lego together In this real-time, multiplayer online experience created for LucasArts, by RED Interactive users learn about the new LEGO Star Wars video game while taking control of a Star Wars character and working collaboratively to solve puzzles.VIEW INTERACTIVE DETAILS The toughest phone you'll own No sweat even if you drop your phone in severe situations. G'zOne TYPE-X can survive any sweating tough situation, offer you a safety that no other smart phone carries. You'll see how tough it is in this site developed by Pyramid Film Quadra, Japan VIEW INTERACTIVE DETAILS Here's how insurance works One of the most complicated and hard to understand things in life is getting to know how insurance works. This is why Farmers Insurance via Tool of North America , New York created an online campaign to educate people about what they need to know. VIEW INTERACTIVE DETAILS From ironing board to surfboard in an instant DDB Vancouver wanted to show how fast your life can change when you win.VIEW SURFBOARD OUTDOOR VIEW SHOE OUTDOOR VIEW CHAIR OUTDOOR Roll up billboard This huge croissant is a rolled up billboard poster created by Y&R Not just film , Netherlands for Danerolles, the ready-to-bake puff pastry for making your own fresh croissants.VIEW OUTDOOR Poor driving by UFO pilot A lot of families make the two-hour trek from Perth to Bunbury during the summer holidays, and this unique billboard from Perth agency Brand reminded them that they can rely on the RAC if they break down, no matter how far from home they are. VIEW OUTDOOR Mofilm monsters marry mountain dew Mountain Dew, the official extreme sports drink in Romania, joined MOfilm in order to strengthen its position as a fun and irreverent brand. Graffiti BBDO, Bucharest announced this affiliation through a series of print ads, illustrating the rather familiar results of the two worlds colliding. VIEW THE CHEWBACCA AD VIEW THE HELLRAISER AD VIEW THE HULK AD  A simple message from Vermillion, New Delhi that the speakers from Tektonix are any audiophile's delight! VIEW THE AD  A young couple deal with the shortcomings of a tight house in this Headline Italy spot.VIEW THE SPOT  Fagan Reggio Del Bravo Italy have two young sound technicians about town find an interesting way to capture and record urban sounds.VIEW THE SPOT Alcohol: Know when to say when George Patterson Y&R Sydney has launched the first stage of a major education campaign highlighting the problems of alcohol consumption and abuse on behalf on NSW Health.'Know when to say when' explores how and why we drink and how the community needs to address entrenched behaviour about drinking and its social and personal consequences.VIEW THE SPOT Slurpees are colder than an Eskimo's deodorant Itâs colder than a penguinâs undercarriage, an Alaskan barbeque and an Eskimoâs deodorant stick. Yep, thereâs only one beverage thatâs chilled to -3C and thatâs Slurpee. And then thereâs its most iconic feature that distinguishes it from all other drinks â it was the first frozen beverage to be served in a cup. 7-Eleven agency Leo Burnett Melbourne capitalised on these two unique properties by creating a television campaign based on the Slurpee cup itself and its below zero interior. Each spot poses a different world that might exist inside the Slurpee cup. These worlds are cold for two reasons, the freezing temperature and the unfortunate situations that befall its inhabitants. VIEW THE SPOT VIEW THE SPOT VIEW THE SPOT  The objective of this campaign by Unlimited Creative Group Spain was to advertise the Valentine's Day, the concept was based on searching for "cupid" with good aim to hit at heart and love.Increasing sales of gifts for that day at the shopping center.VIEW THE FIRST AD VIEW THE SECOND AD Axe wins every game This ad campaign from Lowe Mena, Dubai is done for Axe Gulf. The idea shows how the Axe effect using the Tic-Tac Toe game visual.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD  FEEDTHEWALRUS has created a partnership with Grey NY to produce this spot for the Tuna CouncilVIEW THE ASTRONAUT SPOT VIEW THE BUNGEE SPOT Mozambique Fashion Week begins The Mozambique Fashion Week, one of the biggest fashion events in Africa, has called for a campaign under the concept "Inspired by Africa. Inspired by you." The main objective was to strengthen the community, the feeling that the MFW and the African fashion are really inspired by Africa and the African people. The primary target audience of this campaign were young and adult Mozambicans aged between 18 and 40 years. DDB Maputo create illustrations that show the transition between what is inspiring (Africa) and the result of inspiration (fashion) using Batik (very common type of art in Mozambique) and that by the colours, prints and drawings, reveals a lot about Africa.VIEW THE AD A bad way to meet good people In Romania, almost all cases of driving under the influence - more than 80% - occur due to social drinking. People tend to go out and indulge in social drinking to facilitate meeting new people and establishing new relations. As a parallel, the connections one makes during a dramatic moment - like an accident - are much stronger than by making regular new acquaintances. We create a contrast between an apparently normal situation and a tragic accident, thus communicating the main message: driving under the influence can have devastating consequences. Agency: Mercury360, Bucharest VIEW THE STRETCHER AD VIEW THE CAR AD A radio for every category To show Radio New Zealand's place in the country's culture, AIM Proximity / Clemenger BBDO Wellington turned the culture into radios. VIEW THE SPOT  Five time Oscar-nominated director, Mike Leigh, famous for films such as Vera Drake, Secrets & Lies and his latest - Another Year, has directed the new Jobsite ad campaign created by London ad agency Hooper Galton. The campaign features British actor Max Beesley, star of Survivors and Hotel Babylon, who has been the face of the brand since 2008.VIEW THE SPOT  Two outlets try to find the perfect plug in this spot from Binder + FC Comunicacao, BrazilVIEW THE SPOT  With the new service Autoliberte from Europcar, renting a car became so easy, having your own car became totally pointless. Ogilvy Paris highlight this point in a humorous way : pranking innocent people with hidden cameras, making them believe that their cars have been crushed by an obscure fake authority.VIEW THE SPOT  The BBC launches its first marketing campaign for its new channel BBC One High Definition tonight, with a 60 second trailer created by ad agency RKCR/Y&R which shows viewers that with the launch of BBC One HD, BBC One has never looked so good.VIEW THE SPOT The Australian of the year doesn't drink and drive Full page press from Grey,Melbourne appeared in Herald Sun on Australia Day to promote responsible drink drive message on a day Australians traditionally celebrate.VIEW THE AD Take up a make up job To show Ontarians where their passion could take them Grey, Toronto showed all the career opportunities that are available related to their passion in Ontario with a post secondary education.VIEW THE COSMETICS AD VIEW THE MOVIES AD VIEW THE PLAYSTATION AD  Good Morning is the headline in this print ad from Baumann Ber Rivnay/Saatchi & Saatchi, Israel VIEW THE AD A silent band for GolfEnough energy to dig to China The campaign from McCann Erickson Singapore blends technology and shopper psychology to show fashion-conscious Asians what can sometimes be the real price of fashion.VIEW OUTDOOR There's many ways to read a newspaper form start to Finnish This film via hasan&partners, Helsinki shows that there are many ways to read Helsingin Sanomat the biggest newspaper in Finland.VIEW THE SPOT VIEW THE AD  In this latest AT&T spot from BBDO New York we see a dramatic expression of AT&T's coverage. VIEW THE SPOT |
Search blogMembersPast guest reviewers
Latest news
Blog categories
Blog archives
RSS feed
advertising news |
 |
Add real fish flavour to any meal says McCann Kenya 
Isaiah Mustafa is back for Wieden +Kennedy, Portland and Old Spice.
Let Leopard lick the pain away in this print ad from McCann Kenya
Ogilvy Cape Town's public demonstration of the new Golf's noise reduction feature.
The launch by Bester Burke Cape Town of Wild Islands new energy dilutable drink.