Seen and noted
To demonstrate the power of radio advertising, Shapa via BBR Saatchi & Saatchi, Tel Aviv points out that you can conjure up any story using nothing but sound. To show this, we see here the bizarre set-up of a recording studio where the presenter has become a knight who speaking from inside a stable.
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Having a plan B for what could be a terrible date is essential. And when Karen gets trapped with a mustachioed swinger straight out of the 80s, Paddy Power Bingo comes to the rescue. Using the Home-Free Hotline, Karen gets an emergency call that her papa's in prison. Just a little white lie that gets our hero away from her mismatched date and on to some Paddy Power Bingo.Agency: CP B Dublin
VIEW THE SPOT It's a long way to the shop
World Champion rally driver, New Zealander Haydon Paddon, goes shopping in his Subaru. New print work out of Barnes, Catmur & Friends, Auckland.
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A new TV advert created by Grey London and featuring Hollywood hard man Vinnie Jones, that helps show how simple Hands-only CPR can be, encouraging more people to help if somebody is in cardiac arrest. The charity is even urging people to hum the Bee Gees classic Stayin' Alive to get the tempo of chest compressions right.
VIEW THE SPOT How the other half lives
McCann Digital's new campaign for the Israeli Anti-Drug Authority which is the first Facebook Timeline campaign, using the Timeline as a new medium.
What we did is create a Timeline for a young person (Adam Barak) which in one side of the timeline got addicted to drugs, and on the other side is OK. As you scroll down you can see different situations in pictures that describe his life on the left side, where he's drugged, and on the right side, where he's OK.Technically that was extremely hard to accomplish because of Facebook's algorithm, but we made it after all. VIEW THE CONCEPT Super ZooZoo gives the gifts
Vodafone's most popular property in India is the Super ZooZoo. It's loved by the entire country, has more than 2 million online fans and every year, people look forward to new laughs from this character.
Just a few days before Christmas, Vodafone via Ogilvy Mumbai undertook an activation using the Super ZooZoo. The mall activity in Mumbai was to promote Vodafone's "Christmas Delights" It started with Santas quietly distributing gifts to people. Suddenly, the Super ZooZoo made a grand entry and all the Santas from various parts of the mall came rushing and queued up in front of the Super Zoozoo. They looked as excited as little children, and one by one they went up on stage to receive a gift from the Super ZooZoo. A banner was also unfurled to complete the story: 'This Christmas, the best delights are with Vodafone'. VIEW OUTDOOR Saves your skin not your car
Campaign from BBH London to promote British Airways' 2012 January Sale
VIEW THE CHRYSLER AD VIEW THE DOLPHIN AD VIEW THE ICE CREAM AD VIEW THE PALM AD
Since 2008 and the launch of the "We live in modern times" campaign, Renault Twingo has continued to pursue its image as a contemporary, cross-generational icon with some original campaigns:
The new campaign is made up of three new films which take a humorous look at the changes in society and carry a clear message: "the new Twingo is changing with the times and is more modern than ever!" VIEW THE BIG DAY SPOT VIEW THE TATTOO SPOT VIEW THE BAD BOYS SPOT
"Crotch-kicking. A dwarf. A county fair with lots of rednecks. Really, as a director and creative director, I think I may have peaked," said DJ O'Neil, founder of Hub
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To open each of the three TDA_ Boulder TVc's, The L.A. Clipper's Chauncey Billups states, "I'm hoping you will support my non-profit organization, Billups Elite, which helps shape young men's lives by playing competitive basketball."
VIEW THE GLUTEN SPOT VIEW THE GOLF SPOT VIEW THE SWEET SIXTEEN SPOT Car insurance presenter meats with an accident
Nononsense.ie is a low cost car insurance company that has everybody talking about their great rates and options. However, their main competitors, 'Take you for a Ride insurance' and in particular one of their workers Mags, is sick of people spreading the good news about cheaper car insurance. So she attempts to distract people from talking about it by any means possible. However, all her usual nonsense can only end in one way. Cue Brick in this spot from Publicis QMP Dublin.
VIEW THE SPOT PLAY THE RADIO SPOT How to see in the dark
Selmore Lynx, Amsterdam created an interesting project for The Royal Dutch Guide Dog Foundation (an organisation that trains puppies to become guide dogs for the blind).
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Esurance's Insurance for a Modern World, created by Leo Burnett shows the intersection of our real, digital and social media lives. The interactive campaign is designed to engage consumers in a dialogue about the most important factors in car insurance
VIEW THE FIRST SPOT VIEW THE SECOND SPOT The trailblazers ready to show the way
Anticipation....that's what this message is all about. Of the Trailblazer season getting finally underway, of jaw-dropping dunks and ally oops, of seeing Stumptown's heroes rise up and kick the Lakers' ass. This spot from Zambezi, LA builds that thirst in viewers by showing everything EXCEPT the typical highlights
from seasons past. Beautifully lit and composed frames focus on the preparation details that proceed every game and makes fans ache for that first tipoff... VIEW THE SPOT These pictures won't shock you
Longplay360, Sao Paulo created these print ads for Fuji cameras
VIEW THE BEACH AD VIEW THE BEACH 2 AD VIEW THE ROAD AD Not a dot to be seen
Bester Burke Slingers Cape Town asked a popular teen magazine to remove all the dots from an article to dramatize the benefits of Yardley's Blackhead Solution.
VIEW THE AD The San Montjuic Film Festival promotion
Halfway between the surreal and absurd Argentinean TV comedy show Cha Cha Cha by Alfredo Casero and Diego Capusotto, and the satire of Chris Morris' mockumentaries, this campaign from McCann Erickson, Spain tells the story of Abdoul Mustafa, young promise of the new African cinema.
VIEW THE PART 1 SPOT VIEW THE PART 2 SPOT VIEW THE PART 3 SPOT VIEW THE BONUS 1 SPOT VIEW THE BONUS 2 SPOT VIEW THE BONUS 3 SPOT Seventeenth century art made from Chrome
This spot created by BBH, Mumbai was inspired by the real story of G. Rajendran, an artist from Tamil Nadu (Southern India) who used the web to bring the dying art of "Tanjore" paintings back to life and became a successful businessman in the process. The art is supposed to have originated in 1600 A.D and is an important part of the local social and cultural heritage.
VIEW THE SPOT Up to his waist in car insurance payments
An integrated campaign from AMV BBDO London to support the new Aviva MultiCar product launch.The TV ad sees our new character Ollie parading his fishing waders, bought with the money he saved by insuring his and his wife's car with Aviva MultiCar,
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It's been 30 years since the two big Manchester football teams played each other so early in the FA Cup. The football-mad city is talking about nothing else but this weekend's game. Hence, a timely poster campaign created by DraftFCB London for the new Taco Bell outlet which plays on the familiar football taunt "Who ate all the pies?!"
VIEW OUTDOOR U code? U want it
Heineken wanted to introduce their new brand message: "Open Your World" during Heineken Opener Festival 2011. Leo Burnett,Warsaw offered people a social tool, an icebreaker which will help them to open and to meet new people.We created the U-codes: QR code stickers which can carry people's personal messages about themselves.It turned out that scanning a U-code is a great excuse to approach someone new. In the end, thousands of people opened themselves and some of them even started new friendships.
VIEW OUTDOOR Angry babies predict the future
IDBI FEDERAL CHILDSURANCE is a child plan that helps you save money for your child's college education.Ogilvy & Mather, Mumbai did the ads
VIEW THE BABY ONE AD VIEW THE BABY TWO AD VIEW THE BABY THREE AD Mosquitoes bites are no fairy tale
A war on insects is declared by Integra,Sao Paulo
VIEW THE GULLIVER AD VIEW THE DAVID AD VIEW THE JACK AD
358 Helsinki spots for Tjareborg.Tjareborg's Sunwing resorts are designed for families with children. This commercial was made with real kids at Tjareborg's resorts in Phuket Thailand. No actors were used in the making of these commercials
VIEW THE POOL SPOT VIEW THE KISS SPOT VIEW THE JUMP SPOT
Nokia's initiative to encourage people to recycle their old phones is delivered on TV by JWT, New Delhi.
VIEW THE LAMP SPOT VIEW THE TOASTER SPOT VIEW THE WASHING MACHINE SPOT
NY-based Translation LLC and Cut + Run editor TG Herrington team up with Sonic Union mixer Michael Marinelli to impact high school kids to stay in school with Lebron James in the affecting :30 PSA "Wake Up" for State Farm Insurance.
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Albion West Coast developed these videos on behalf of Road Hero, which is a free iPhone app that allows anyone to flag good and bad drivers on the road, simply by speaking in their license plate. Kittens are used to demonstrate the value and effectiveness of Road Heroes, or users of the app, who can write virtual tickets or reward good drivers by giving them a heart rating. Built by the founders of Shazam, the service previously operated under the name DriveMeCrazy.
VIEW THE BRAKE SPOT VIEW THE DYSLEXIC SPOT VIEW THE SALAD SPOT VIEW THE VANITY SPOT VIEW THE BLOOPERS SPOT
Santa Monica, Calif., Jan. 3, 2012 - Honda continues its sponsorship of the National Hockey League(NHL) with a new spot featuring Anaheim Ducks' Corey Perry and Detroit Red Wings' Nicklas Lidstrom, which pays homage to a few of the league's oldest fan traditions. Developed by Honda's longstanding agency of record, RPA
VIEW THE SPOT Refreshingly light on words
A lighter style of beer was a refreshing change for Coopers and an outdoor and print campaign for Coopers Clear from KWP! was refreshingly light on words.
VIEW THE AD Which are the Top Agencies in the Top 10 Countries?
The USA, UK and Australia are once again the top three countries in the 2011 Bestads Rankings, as has been the case - albeit in different order in some years - since the rankings began in 2003.
The USA was a clear leader in 2011, with 256 points, followed by the UK on 169 points and Australia on 157 points. France was placed 4th with 101 points, followed by Brazil in 5th spot (97 points), New Zealand in 6th spot (92 points), South Africa in 7th (64 points), Canada in 8th (58 points), the Netherlands in 9th spot (47 points) and India in 10th (45 points). (Incidentally, the UK is the All-Time leading country over the last eight years, with 1548 points, followed by the USA on 1472 points, Australia on 1154 points, New Zealand on 677 points and France on 503 points.) READ MORE « First « Previous Next » Last » 6 of 7 |
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